SEO, SEM, Tweet, Facebook, open rates, online reviews, PPC, online reputation…What does it all mean and how can it help you grow your online presence?
Join Wendy Taylor, President of Strategic Online Marketing a digital marketing agency, as she cuts through the clutter to offer tips and strategies to winning the hearts of online consumers and search engines. In each seminar Wendy will explain the digital marketing buzz words and how to make sense of it all so your business can gain traction in growing your website traffic. Wendy will offer tips and tools that you can immediately implement to improve your online presence.
By the end of each session, you will be able to:
- Have a better understanding of industry jargon
- Learn free tools for improving your website
- Learn how to be more proactive in managing your website to attract visitors
- Be more educated about the digital marketing arena so when you talk with other experts you can ask the right questions.
February 7th – search engine optimization
February 14th – social media and reputation management
February 21st – search engine marketing
February 28th – e-mail marketing
Wendy Taylor, President
Strategic Online Marketing,
Wendy Taylor owner and president of Strategic Online Marketing, a digital marketing agency in Central Florida. She has 19 years experience in the industry. Wendy has worked for Southwest Airlines , Cox Radio and CBS Radio. She has also worked at Stetson University as an adjunct professor and guest lecturer at Rollins College and UCF. Wendy is a guest columnist for the Orlando Business Journal and is an active member with the Small Business Resource Network. Wendy holds a B.S. in business administration and B.A. in Communications from SUNY Buffalo and an MBA from Rollins College.